How to Grow Your Klaviyo SMS List - The Media Captain

May 31, 2019


Welcome to One and Only Web Design, the leading provider of professional website development services for businesses in the business and consumer services industry. In this comprehensive guide, we will share expert strategies and tips on how to effectively grow your Klaviyo SMS list, enabling you to optimize your marketing efforts and reach a wider audience.

Why Klaviyo SMS?

Klaviyo SMS is a powerful tool that allows businesses to engage with their customers directly through text messages. With high open rates and click-through rates, SMS marketing can significantly boost your business's reach and revenue. Here's why you should consider growing your Klaviyo SMS list:

  • Greater Reach: SMS has a 98% open rate, ensuring that your messages are seen by your target audience.
  • Instant Communication: Text messages are delivered instantly, allowing you to share time-sensitive offers or information.
  • High Conversion Rates: Studies have shown that SMS marketing has higher conversion rates compared to other channels.
  • Personalized Engagement: With Klaviyo SMS, you can tailor your messages to individual customers, increasing the likelihood of engagement and sales.

Effective Strategies to Grow Your Klaviyo SMS List

Now that you understand the benefits of leveraging Klaviyo SMS for your business, let's dive into some strategies to help you grow your SMS list:

1. Create an Opt-In Campaign

Start by creating an enticing opt-in campaign to encourage your website visitors, social media followers, and existing customers to subscribe to your Klaviyo SMS list. Offer exclusive discounts, promotions, or valuable content in exchange for their phone numbers. Make sure to highlight the benefits they will receive by joining your SMS list.

2. Leverage Pop-Ups and Banners

Utilize visually appealing pop-ups or banners on your website to capture your visitors' attention and prompt them to sign up for your SMS list. Implement exit-intent pop-ups or timed banners to maximize conversions. Remember to keep the opt-in process simple and user-friendly.

3. Run Social Media Campaigns

Tap into the power of social media by promoting your Klaviyo SMS list on platforms like Facebook, Instagram, and Twitter. Develop engaging content that showcases the value of being a member of your SMS list. Encourage followers to share your campaigns with their network, expanding your reach organically.

4. Optimize Your Website

Ensure that your website is optimized for Klaviyo SMS subscriptions. Place prominent call-to-action buttons or forms on your homepage, product pages, and blog posts. Clearly explain the benefits of subscribing to your SMS list, assuring visitors of the value they'll receive.

5. Make Use of QR Codes

Incorporate QR codes in your physical marketing materials, such as flyers, brochures, or product packaging. By scanning the QR code, customers can easily opt-in to your Klaviyo SMS list on the go. Make the process seamless to encourage higher engagement.

6. Implement SMS Contests and Giveaways

Create excitement around your Klaviyo SMS list by hosting contests and giveaways exclusively for subscribers. Offer enticing prizes or discounts to incentivize more sign-ups. Promote these campaigns through various channels, including email marketing and social media.

7. Personalize Your Messages

Once you've built a substantial Klaviyo SMS list, focus on personalization. Craft tailored messages that resonate with individual subscribers. Leverage data from your CRM or Klaviyo platform to segment your audience and send targeted promotions, recommendations, or event invitations.


Growing your Klaviyo SMS list is crucial for businesses aiming to optimize their marketing efforts and boost their revenue. By implementing the strategies mentioned in this guide, you can effectively expand your SMS list and engage with your audience on a more personal level. At One and Only Web Design, we specialize in website development and design solutions that help businesses achieve their goals. Contact us today to explore how we can assist you in growing your Klaviyo SMS list and enhancing your business's online presence.

Ana Baquedano
Great tips! Growing your Klaviyo SMS list is crucial for expanding your marketing reach.
Nov 12, 2023